Course Code & Number
ECON 491
Course Title
Managerial Economics
Credit Hours/ ECTS Credits
(3+0+0) 3 TEDU Credits, 6 ECTS Credits
Mode of Delivery:
Face-to-face
Language of Instruction:
English
Pre-requisite / Co-requisite:
Pre-requisites: NONE
Co-requisites: NONE
Catalog Description
Application of economic principles and methodologies to business decision problems. Quantitative and qualitative applications of economic principle to business analysis. Demand, costs and market structure. Pricing. Product choice and resource allocation. Industrial organization.
Course Objectives
The aim of this course is to introduce students the quantitative and qualitative applications of economic principle to business analysis. Students would explain demand, cost , market structure and pricing.
Software Usage
Students will use MS Office applications (Word, Excel, Access, Powerpoint) to work on their weekly assignments about 4 hours a week.
Course Learning Outcomes
Upon succesful completion of this course, a student will be able to
1. Apply economic principles and methodologies to business decision problems.
2. Explain and analyse the nature of production and its relationship to costs.
3. Compare and contrast production and cost in the short run and long run.
4. Derive and analyse the relationship between factors influencing demand and quantity demanded.
5. Explain managerial decisions in competitive markets.
6. Select and apply appropriate pricing strategies to imperfect market states.
Learning Activities and Teaching Methods:
Telling/Explaining
Discussion/Debate
Questioning
Reading
Peer Teaching
Demonstrating
Problem Solving
Case Study/Scenarion Analysis
Simulation & Games
Video Presentations
Oral Presentations/Reports
Guest Speakers
Web Searching
Assessment Methods and Criteria:
Test / Exam
Quiz
Case Studies / Homework
Presentation (Oral/Poster)
Assessment Methods and Criteria Others:
Required Reading
1. Thomas. C. R. and S. C. Maurice, Managerial Economics. 10th edition. McGraw-Hill Irwin, New York, 2010.
Learning Activities and Teaching Methods Others:
Course & Program Learning Outcome Matching: